It is well known for appearing on many film posters. Twombly created the design taking inspiration from a full-size picture of a rubbing of the inscription. Trajan is an all-capitals typeface, as the Romans did not use lowercase letters.
The design is based on the letterforms of capitalis monumentalis or Roman square capitals, as used for the inscription at the base of Trajan's Column from which the typeface takes its name.
TRAJAN FONT HISTORY MOVIE
There are many things that the movie poster differs between the overseas version and the Japanese version, but it may be interesting to focus on fonts and compare them.Trajan is a serif typeface designed in 1989 by Carol Twombly for Adobe. "There are times when I miss memorizing the age of hand drawing, but even in modern times, a very good poster design is born," Peters said. "No, after Mozart, there are people who say that there are no good ones."īut, in fact, many interesting new music is born. In the music world there are people saying "After the Beatles, good things do not come out. However, when a genre-specific font is created, it becomes easy to be conveyed to those who are watching that "If such fonts are used, it is this kind of style". There was no such thing as "comparing a movie poster" and the movie poster was not called "genre-specific font" either. However, as I used to write letters by hand drawing or lettering once, it is a claim that there was personality in font depending on the work. When character input is digitized in poster design, fonts can be freely changed afterwards. Petters pointed out that "Trajan" shows the downside of using digital fonts, as the rise and fall of the fruit. It seems to be said that it is the tragedy because Trajan did not have a fixed image. When it comes to this state, "It's not a big movie, but only the poster looks good". For this reason, Trajan is no longer used in major works, and mainly horror movies and B class movies will be the center. However, when Trajan overflows into a movie poster of every genre, it will become difficult to use Trajan this time as a major episode. In other words, it is thought that the situation "born to be Trajan is true" was born, and it was in the "Trajan" case for the time being. When you want to finish the poster design quickly Trajan was useful, Peters said. Originally it was often used for epic work, such as epic stories and the story of people who overcome the difficulty, but eventually, it became "standard font" to the extent that the expression "movie poster Arial " applies. of Woman / Aroma of Dreams ".įurthermore, in 1993, works using " Joy Luck Club " " Pelican Document " " Condition of Happiness " and Trajan hit. Īl Pacino is used as "Academy starring actor award for" St. In 1992, " Bodyguard " co-starred Kevin Costner and Whitney Houston. The movie poster used Trajan for the first time was the adventure movie " At Play in the Fields of the Lord " published in 1991. Trajan has been used for Adobe Photoshop etc. Thonburi designed "Trajan" based on the letter of the inscription of the memorial pillar of Trajan in Rome. That's why Trajan is a font that designer Carroll Tombrie invented in 1989. Peters noticed that Trajan has been used for 20 to 30 years here. Petters has written blogs on typography and typography, and in the process he has looked over the movie poster for 100 movies a month, totaling 16,000 copies, It is the graphic designer Eve Peters who tells what kind of font it is "Trajan".
It is used everywhere regardless of genre. Then, as for this font, I can not imagine the image at once. Even if there is no music, it will convey some kind of movie just by fonts. If it is an example of an image, there is no doubt that it is a comedy movie first. When going to the cinema, there is sometimes a phrase such as "Director's new work that received praise in that movie!" At the beginning of the trailer. How one typeface took over movie posters - YouTube 07:00:00 Why are 'Trajan' fonts used in movie posters more often?Ī graphic designer who has seen more than 16,000 movie posters explains why the font " Trajan (Trayjean / Torajan)" is used in so many posters on the official channel of Vox It is open to the public.
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